Singapore's F&B turmoil
Redefining Senior Living in Sri Lanka
An opportunity to capitalize on an irreversible demographic megatrend with a purpose-built, luxury senior wellness community in Mount Lavinia.
The Investment Thesis
Anchored in the rapid aging of Sri Lanka's population—the fastest in South Asia—creating sustainable, long-term demand for high-quality private care.
Sri Lanka's Aging Population (60+)
1 in 4
Sri Lankans will be over 60 by 2042, a fundamental demographic restructuring.
The Problem
The erosion of traditional multi-generational homes due to smaller families and global migration creates a distinct market gap for professional care, primarily funded by affluent expatriate children.
The Solution: Serenity Shores
A new standard in holistic senior wellness, located in the premier coastal suburb of Mount Lavinia.
Boutique Design
15 exclusive, en-suite private residences in a single-story, accessible layout designed for "aging-in-place".
Holistic Care
Three pillars: Gourmet Nourishment, proactive Well-being programs, and personalized Support.
Prime Location
Mount Lavinia offers prestige, a therapeutic coastal environment, and easy access to a robust healthcare ecosystem.
Robust Business Model
Dual revenue streams from one-time admission fees and stable, recurring monthly fees.
Project Specifications
A detailed look at the build dimensions and capital requirements for the project.
Site Plan & Build Dimensions
- Total Land Area: 45 Perches (12,250 sq ft)
- Buildable Area (80%): 9,800 sq ft
- Construction Cost: LKR 25,000 / sq ft
- Total Rooms: 15 En-Suite Residences
- Avg. Room Size: ~280 sq ft (26 sq m)
Top-Line Monthly Operational Costs
(At high occupancy)
| Category | Cost (LKR) |
|---|---|
| Staffing & Salaries | 1,030,000 |
| Utilities | 300,000 |
| Food & Provisions | 750,000 |
| Medical Supplies | 150,000 |
| Insurance, Maintenance & Admin | 320,000 |
| Contingency | 130,000 |
| Total Monthly OPEX | 2,730,000 |
Revenue Model
A resilient dual-stream model designed for strong upfront cash flow and stable, recurring income.
Revenue Stream Breakdown
| Stream Type | Description | Amount (LKR) |
|---|---|---|
| One-Time Admission Fee | Per resident, provides significant upfront cash flow. | 2,500,000 |
| Recurring Monthly Fees | Independent Living: All-inclusive hospitality package. | 250,000 / month |
| Assisted Living (Tier 1): Includes medication management & ADL support. | 325,000 / month |
Note: Monthly fees are projected to increase by 4% annually to account for inflation.
A Model for Sustainable Growth
Our revised financial model shows a clear path to profitability and demonstrates growing revenue and EBITDA year-on-year.
Revised 5-Year Financial Projections (LKR Millions)
| Metric (LKR Millions) | Year 1 | Year 2 | Year 3 | Year 4 | Year 5 |
|---|---|---|---|---|---|
| Total Revenue | 40.0 | 48.5 | 48.6 | 53.0 | 55.4 |
| Total OPEX | (42.0) | (38.0) | (39.5) | (41.0) | (42.5) |
| EBITDA | (2.0) | 10.5 | 9.1 | 12.0 | 12.9 |
The Investment Opportunity
We are seeking capital to fund the development and launch, with 45 perches of prime land contributed as foundational equity.
Total Capital Required
LKR 352M
(Approx. USD $1.17M)
Investment Structure
- Asset-Backed Security: Investment is secured by a high-value real estate holding.
- Flexible Terms: Open to either a straightforward Debt financing model or an Equity partnership.
- Exit Strategy: Strong potential for a profitable exit via strategic sale in 5-7 years.
Allocation of Capital
Phase 2: Scaling Success
An optional re-investment opportunity to compound returns by developing a second, similar 15-room property, commencing in Year 3.
Phase 2 Investment Breakdown
| Category | Cost (LKR) |
|---|---|
| Land Acquisition (45 Perches) | 200,000,000 |
| Construction & Launch (Phase 1 Cost) | 352,000,000 |
| Total Phase 2 Investment | 552,000,000 |
This presents an opportunity for investors to re-invest profits from the now-stable Phase 1 into a high-growth second phase, significantly enhancing the overall portfolio value and exit valuation.
Combined Portfolio EBITDA Growth
De-Risking the Investment & Next Steps
To provide our investors with maximum confidence, we are proactively taking key steps to validate our model, build credibility, and prepare for a successful launch.
Expert Advisory Board
Assembling a board of respected industry leaders in geriatric care, hospitality, and real estate to guide our strategy.
Market Validation
Actively engaging our target market to secure Letters of Intent (LOIs), transforming projections into a tangible pipeline.
Go-to-Market Strategy
Executing a targeted digital marketing campaign and forging referral partnerships with hospitals and clinics.
Due Diligence Readiness
A secure digital data room is prepared with all supporting documents for a swift and transparent process.
The Investment Case
A rare convergence of opportunity, security, and growth.
1. An Inevitable Market: We are not speculating on a future trend; we are building for a demographic certainty. The rapid aging of Sri Lanka's population guarantees a sustainable, long-term, and growing demand for high-quality senior care. This is a market driven by need, not by fad.
2. A Defensible Niche: In a landscape of large, impersonal institutions, Serenity Shores offers a distinct and highly sought-after alternative. Our boutique, hospitality-driven model fills a clear gap at the premium end of the market, targeting a solvent and motivated customer base that values quality above all else. This creates a strong brand with significant pricing power.
3. Asset-Backed Security: Unlike many start-up ventures, this investment is fundamentally secured by a high-value, tangible asset: prime real estate in one of Colombo's most prestigious suburbs. This provides a robust layer of security for invested capital, significantly mitigating downside risk.
4. A Blueprint for Scalable Growth: The initial LKR 352 Million investment is not just for a single property; it is to perfect a proven, efficient, and highly profitable operational model. The optional Phase 2 expansion demonstrates a clear and immediate path to scaling this success, offering investors the opportunity to compound their returns by building a dominant brand in a nascent industry.